Busy Brits multitask at bath time

Multi-tasking Brits are combining their hobbies and pastimes with their daily bathroom visit, according to new research.

A survey of 1,051 UK adults carried out by interiors etailer, Furniture123.co.uk, revealed that we are Multi-tasking Brits and that 62% of Brits combine bathtime with their favorite hobbies.

More than half (53%) of Brits listen to music whilst spending time in the bathroom, showering, bathing or pampering. Multi-tasking Brits

The research found that 42% of Brits catch up on their favourite box sets, stream videos and movies whilst taking a dip. 

Reading took third place for 37% of Brits who like to spend their time in the bathroom unwinding.

28% said that the growing trend of listening to podcasts is the hobby they choose to pursue whilst preening in the bathroom.

The data also found that 17% of hard working Brits choose to complete tasks for work while in the bathroom.

The survey quizzed respondents on the reasons why they choose to multitask when visiting the powder room, limited free time is the reason for a 40% of busy Brits.

36% said they take their hobbies to the bathroom for entertainment purposes, while a third (33%) felt that taking their hobbies into the bathroom helps them unwind. 

Mark Kelly, marketing manager at Furniture123.co.uk said:

“Advances in technology now allows Brits to enjoy their favourite past times in the bathroom without the fear of water and steam damage to their technology. While a large number of Brits feel limited on time to enjoy their favourite hobbies, it’s great to see that as many as 33% take this time to relax and unwind from their daily routines.  Technology has not always been something you would consider for the bathroom but we are seeing an increasing amount of bathroom fixtures and fittings that combine technology into bathroom suites, including LED mirrors, bathtubs and showers with chromatherapy lighting and high-tech toilets.”

Londoners were found to be the biggest bathroom multitaskers with 71% teaming their hobbies with their time in the bathroom, followed by Nottingham residents (68%) and Birmingham locals (65%).

Furniture123 is an etailer of affordable, yet stylish home furnishings for the home and bathrooms, which can be purchased through its website.

For more information about Multi-tasking Brits, visit www.furniture123.co.uk.

April 27, 2018

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